Author name: Martin

SEO

On-Page SEO: Essential ranking factors

On-page SEO is one of the three basic pillars of search engine optimization with the other two being off-page (linkbuilding) and technical SEO (mainly indexing and crawling management). On-page optimizations are linked to a specific page that can be adjusted directly in the web administration without the need of getting access from third parties or […]

SEO

International SEO: One site, multiple markets

International SEO stands for targeting several markets with one site or brand in the search engines while using the right technical, on-page and off-page strategies on both – global and local – levels. The difference between global, local and international SEO lies mainly in the scope of optimization. International SEO – Targeting multiple markets within one

SEO

5 SEO Tips for Screaming Frog

Using Screaming Frog as a beginner might be a very challenging task, since the tool offers many different settings, features and functionalities. The following tips are meant to provide useful shortcuts to save time and make working with the tool more effective and enjoyable.  1. Simulation of various crawlerbots While crawling a site, using the

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